A global venture corporation shaping the future of sports & health tech

Consisting of two business units.

funds

An institutional asset manager building a global family of funds.

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LEAD ONE

|

Pre-Seed


Lake Nona Fund

|

Seed


ADvantage

|

Series A


Locker Room

|

Opportunistic

4

Institutional Funds

70+

Portfolio Companies

global

Geographic Focus

$100K-5M

Ticket Size Range

services

An advisory arm specialized in strategic innovation and investment initiatives.

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Advisory and M&A


Innovation Intelligence


Venture Capital as a Service


Equity Endorsements

Bold visions we believe in.

Health

"We are on a mission to improve the world's health through food. How? By uniting the world around one nutrition scoring system. The LEAD team understands that world-changing businesses take time, and they have the vision & stamina to build the future with us."


Samantha Citro Alexander, Founder, Bitewell

Samantha Citro Alexander, Founder
Sports

"TAPPP is the leading prepaid provider to sportsbooks/ leagues with the first fully integrated 'watch and bet' platform. Those past 5 years the entire ADvantage team has been way more than just an investor – their thoughtful introductions and advice have made a huge, transformational difference to the business."


Sandy Agarwal, CEO & CO-FOUNDER, TAPPP

Sandy Agarwal, CEO & CO-FOUNDER
Sports

"We are using AI to democratize the world’s best coaching because we believe in the power of play. LEAD has been the perfect partner for us — actively recruiting impactful athletes, helping craft and improve key significant strategic initiatives, and offering support in a myriad of "above and beyond" ways!"


Rocky Collis, Founder, Mustard

Rocky Collis, Founder
our reach

GREAT IDEAS NEED A GLOBAL ECOSYSTEM

Our globally distributed team, shareholders, portfolio companies, and network partners are the combined collective that enables us to impact the industry in all corners of the world.

Less ego, more impact.

Christoph Sonnen

Christoph Sonnen

Co-Founder & CEO

Anne Joachim

Anne Joachim

Chief Financial Officer

Aaron Naisar

Aaron Naisar

Chief Strategy Officer

Thomas Rudy

Thomas Rudy

Chief Investment Officer

Nathalie Sonne

Nathalie Sonne

Chief Innovation Officer

Kendel Fiorentino

Kendel Fiorentino

CMO in Residence

Justin Driscoll

Justin Driscoll

Principal

Alex Stanley

Alex Stanley

Director, Strategic Partnerships

Matt Foran

Matt Foran

Healthcare Principal

Kaiwen Liu

Kaiwen Liu

Analyst

Moritz Gutheil

Moritz Gutheil

Executive Assistant

Cat Jordan

Cat Jordan

Principal Investor Relations

Jeremy Pressman

Jeremy Pressman

Partner, ADvantage

Alex Bente

Alex Bente

Partner, ADvantage

Tino Schuster

Tino Schuster

CEO, WhiteRock

Brian Thompson

Brian Thompson

CEO, Locker Room

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